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About The Authors

Suw Charman-Anderson

Suw Charman-Anderson

Suw Charman-Anderson is a social software consultant and writer who specialises in the use of blogs and wikis behind the firewall. With a background in journalism, publishing and web design, Suw is now one of the UK’s best known bloggers, frequently speaking at conferences and seminars.

Her personal blog is Chocolate and Vodka, and yes, she’s married to Kevin.

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Kevin Anderson

Kevin Anderson

Kevin Anderson is a freelance journalist and digital strategist with more than a decade of experience with the BBC and the Guardian. He has been a digital journalist since 1996 with experience in radio, television, print and the web. As a journalist, he uses blogs, social networks, Web 2.0 tools and mobile technology to break news, to engage with audiences and tell the story behind the headlines in multiple media and on multiple platforms.

From 2009-2010, he was the digital research editor at The Guardian where he focused on evaluating and adapting digital innovations to support The Guardian’s world-class journalism. He joined The Guardian in September 2006 as their first blogs editor after 8 years with the BBC working across the web, television and radio. He joined the BBC in 1998 to become their first online journalist outside of the UK, working as the Washington correspondent for

And, yes, he’s married to Suw.

E-mail Kevin.

Member of the Media 2.0 Workgroup
Dark Blogs Case Study

Case Study 01 - A European Pharmaceutical Group

Find out how a large pharma company uses dark blogs (behind the firewall) to gather and disseminate competitive intelligence material.

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All content © Kevin Anderson and/or Suw Charman

Interview series:
at the FASTforward blog. Amongst them: John Hagel, David Weinberger, JP Rangaswami, Don Tapscott, and many more!

Corante Blog

Wednesday, December 22nd, 2004

The Big Blog Boot Camp

Posted by Suw Charman-Anderson

I’ve just spent the last two days with The Big Blog Company helping with their boot camps for journalists. The idea is to gather small groups of between two and four journalists at tBBC headquarters in Chelsea, set them up with a blog and an aggregator, then let them loose on the blogosphere. We explain not just the nuts and bolts of how to blog, but also examine the implications blogging has for their profession.

Adriana Lukas-Cronin did the first boot camp on the 17th Dec which unfortunately I couldn’t get to, but I was delighted to be able to help out this week.

The advantage of having such small groups is that we can work in a very ad hoc manner, tailoring the discussions for the needs of each blogger. Some people want to understand the technology because although they have heard of blogs they don’t know which software to use or what RSS is or how to use an aggregator. Some people want to understand how they can use blogging to help their own careers develop and whether they can ‘monetize’ their blog (quick answer: no, you won’t make money from your blog, but you might make money because of your blog). Some are more interested in how blogging will affect them personally, or how they can find their own niche and their own voice, than how the technology works.

If we had large groups, we wouldn’t be able to give them the individual attention that they need, and it’s important to us that participants come away from the session feeling not just that they have a better grasp of the blog phenomenon, but also that it is something that they can go on to explore on their own afterwards. We give them a taster and hope that they like it - if they keep their blogs going, then so much the better.

These mini-events are free - they’re our way of helping journalists understand the blogging medium, a goal which has benefits not just for them, but for us and everyone else working with blogs. We are trying to shatter the diary myth before it makes it into print, and to stimulate more informed commentary. (Contrary to many people’s assumptions, it is easier to understand blogging if you are a blogger - the experience can’t be fully comprehended from the outside.)

The bootcamps have been both enjoyable and successful with good feedback from the journalists who took part, including David Tebbutt, who seems to have taken to blogging like a duck to water.

If you are interested in coming to future boot camps, the next one will be on 30th December then 10th January looks like the next possible date, so drop Adriana a line for details.

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2 Responses to “The Big Blog Boot Camp”

  1. Boot Camps Says:

    I run a boot camps directory and would like to add any valuable boot camps sites. Please post url of great sites.

  2. Bren Says:

    There’s also a ‘business blogging bootcamp’ here: