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Suw Charman-Anderson

Suw Charman-Anderson

Suw Charman-Anderson is a social software consultant and writer who specialises in the use of blogs and wikis behind the firewall. With a background in journalism, publishing and web design, Suw is now one of the UK’s best known bloggers, frequently speaking at conferences and seminars.

Her personal blog is Chocolate and Vodka, and yes, she’s married to Kevin.

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Kevin Anderson

Kevin Anderson

Kevin Anderson is a freelance journalist and digital strategist with more than a decade of experience with the BBC and the Guardian. He has been a digital journalist since 1996 with experience in radio, television, print and the web. As a journalist, he uses blogs, social networks, Web 2.0 tools and mobile technology to break news, to engage with audiences and tell the story behind the headlines in multiple media and on multiple platforms.

From 2009-2010, he was the digital research editor at The Guardian where he focused on evaluating and adapting digital innovations to support The Guardian’s world-class journalism. He joined The Guardian in September 2006 as their first blogs editor after 8 years with the BBC working across the web, television and radio. He joined the BBC in 1998 to become their first online journalist outside of the UK, working as the Washington correspondent for BBCNews.com.

And, yes, he’s married to Suw.

E-mail Kevin.

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Thursday, June 22nd, 2006

British corporate/brand blogs

Posted by Suw Charman-Anderson

What are the big name corporate and brand blogs in the UK? The New Pr Wiki - an invaluable resource for anyone into business blogging - has a list of CEO/leadership and corporate blogs, which I have shamelessly reproduced below. But are Thomson and Guiness really the only big brands blogging in the UK? Surely there must be more than that?

UPDATE: Have added more to the list, and slightly rearranged things so we have business blogs, whether by individuals, and whether branded or not, and official household name consumer-facing blogs. Are there any more of the latter?

2nd UPDATE: Added even more, and have been pointed at this BritBlogs category by Stuart Bruce. I am not going to sift through it for additions, because I’m not sure that’s going to actually achieve my aim. I’ll admit, I was hoping to see more household names.

British business blogs

Matt O’Neill, Activ Media

David Rossiter, Analyst Insight

Andy Hayler, Kalido

David Terrar, Managing Director, D Squared C

Conchango

David Ferrabee, Hill & Knowlton

Joel Cere, Hill & Knowlton

Niall Cook, Hill and Knowlton

Sally Costerton, Hill & Knowlton

Richard Charkin, Chief Executive, Macmillan Publishers Ltd.

Chris Lewis, CEO, LEWIS PR

Jon Silk, LEWIS PR

Ellee SeymourProActive PR

Richard Gaunt and Glenn O’Neil, Benchpoint

Interactive PR (not sure if this is a business or a group of like-minded individuals)

James Warren, director of web relations, Weber Shandwick

Mark Shanahan, Leapfrog Corporate Communications

David Phillips, ManagementClarity

Michael Blowers, Media Evaluation Research

Andrew Brown, Mediaklik

Andrew B. Smith, Object Marketing

Antony Mayfield, Harvard Public Relations UK

Rainier PR Breakfast Bulletin

Justin Hayward, MS&L

Simon Collister

Alan Moore, Managing Director, SMLXL

Melanie Surplice, Factiva

Softalk

David Tebbutt, Managing Director, Brainstorm Software

DrKW Telco Tech

Drew Benvie, LEWIS PR

David Davis, PR consultant (is that a business blog?)

Audacious Communications

Adrian Cronin-Lukas, Director, Big Blog Company

Custom Communication

Blog Relations and The Angel Blog

Mark Borkowski

Paul Woodhouse, The Tinbasher

Modern Marketing

JP Rangaswami, Dresdner Kleinwort Wasserstein, UK

“Consult The Guru PR & Marketing Blog

Dan Leach Dot Com

Edelman UK

Thomas Mahon, English Cut

Dave Jennings, CEO, Envigour Systems Ltd.

Headshift

LEWIS PR - LEWIS 360°

Logicalware

Mark Rogers, CEO, Market Sentinel

Net Resources

Net Resources

Stephen Davies

Stephen Newton, Public Relations Consultant

Public Relations Online

Stephen Waddington, managing director of Rainier PR

Neil MacLean, Reputation Plus

Simon Waldman, Director of Digital Publishing, Guardian Newspapers

David Upton, Director, Stirling Reid Limited

Stuart Bruce, Founder, Bruce Marshall Associates LLP

Jackie Danicki, Engagement Alliance

Baukejan and Vanessa

Eie Flud

Score Communications

Real Oasis

CheapFlights

NuBricks

British* household name consumer-facing blogs

Thomson Holidays

The Guinness Blog

Glenfiddich

The Observer**

I’m on the hunt for more British business blogs - of all types - so please add suggestions in the comments!

* OK, English, Irish, Welsh and Scottish… not that I want to split hairs, frankly.

** Note, I didn’t include the Guardian blogs because they are subject focused, whereas The Observer blog is about The Observer… or at least, it was the last time I looked.

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20 Responses to “British corporate/brand blogs”

  1. Andrew Brown Says:

    Hi Suw, I’m blogging about our product at http://www.mediaklik.wordpress.com whether it’s a business blog I’ll let you be the judge.

  2. Niall Cook Says:

    Stormhoek, surely?

    I think most big brands are still too scared.

  3. Suw Says:

    Stormhoek’s not British though - they are South African. I’m specifically intersted in British (or Great British if I’m going to include Ireland) business and brand blogs.

  4. Niall Cook Says:

    Sorry - I was going on your question: “What are the big name corporate and brand blogs in the UK?”

    Stormhoek is definitely one of these.

    Depending on what you’re trying to achieve, you might want to think more about what brand blogs people in the UK are exposed to rather than just the publishing location.

    N

  5. Constantin Basturea Says:

    Suw, I created an OPML file with all the blogs you listed, and I added another couple of blogs by PR/Communication consultans:

    - you can import the OPML file:
    http://hosting.opml.org/basturea/uk-business-blogs.opml

    - you can browse it in Grazr:
    http://tinyurl.com/jvezv

    - you can use Grazr to add it to your post:
    http://grazr.com/config.html

    Please feel free to copy the OPML file and change it.

    And thank you for using the New PR Wiki! :)
    PS: The authors of “Interactive PR” - Paul Bradshaw and Caroline Wilson - are lecturers at UCE Birmingham. (The blog is not included in the OPML file.)

  6. Richard Boyd Says:

    Q. What are the big name corporate and brand blogs in the UK?

    A. We’ve no idea and with the exception of technology or media companies we think it will probably be 12 – 18 months before more companies operating outside of these fields catch on.
    The assumption we feel for large corporates is something like this “we spend a fortune on maintaining a large website that has all the corporate data we want to produce, so why blog… …let’s face it if blogging was useful then everyone would be doing it…”

    Also blogging is still “new” and therefore has a certain amateur status.

    Q. …Are there any more of the latter?

    A. We like to think that our blog http://www.realoasis.net is, whilst we are not even going to attempt a corporate approach the hits are 60,000 + a week and climbing (which whilst not huge figures, the market for garden design & landscaping which is pretty small). The blog also ranks very well in the search engines, so we’ve used it to gain leverage and exposure. In the autumn we’ll ease off and spend some time restructuring the main website. The intension is to integrate the blog as part of the news section.

  7. Anthony Says:

    IT consultancy Conchango has blogs at http://blogs.conchango.com/

    Thoughtworks (US based, with a UK office) has blogs at http://blogs.thoughtworks.com/

  8. Mark Rogers Says:

    Thank you for the useful list. Another name: Andy Hayler of Kalido blogs about Enterprise software at andyhayler.blogspot.com

  9. Heather Says:

    Thank you for the mention - I am very small - but am a British business blog - with as many downs as ups - we like to be open and honest with our customers and there truly is no better way than blogging regularly to achieve that.

    Heather

  10. Heather Says:

    Thank you for the mention - I am very small - but am a British business blog - with as many downs as ups - we like to be open and honest with our customers and there truly is no better way than blogging regularly to achieve that.

    Heather

  11. A Samuel Says:

    Dear Suw,

    We write a New Homes Blog and are based in the UK at http://www.nubricks.com

    We blog about specific new homes and guides, articles and tips on this subject.

    We are not a big company as yet and are now looking into our brand.

    Thanks,

    Adam

  12. Jackie Danicki Says:

    My non-profit company, Engagement Alliance, has a blog at engagementalliance.com; I am the company’s director, and have an eponymous blog.

  13. Suw Says:

    You’re already on the list, Jackie.

  14. simon andrews Says:

    Our blog has been a key part of our marketing since launching - it’s helped establish our credentials and evidence our thinking. Its hard to understand why agencies wouldn’t blog.
    http://www.bigpictureadvertising.co.uk/

    Couple of other good ones;
    http://wklondon.typepad.com/welcome_to_optimism/
    http://russelldavies.typepad.com/planning/

  15. Matt O'Neill Says:

    In addition to external facing blogs, it’ll be interesting to see how large organisations use the social media for internal communications purposes!

    It’s particularly interesting to me personally as that’s where i’m finding the new revenue streams are coming from. Was lucky enough to get a ‘paid experiment’ with the British Council back in April covering one of their project events (http://activate.typepad.com/reachout). That lesson taught me there’s potential in offering a ‘managed service’ for specific applications.

    Yes, the barriers to entry with blogging are low (technically), but as it matures as a medium for organisations, will in-house teams need support in whatever form that takes? I suspect so.

    All the best,

    Matt

  16. Matt Ambrose Says:

    Hi Sue,

    I’m a web copywriter whose recently moved into concentrating on developing business blogs in the Milton Keynes area. I should have some new business blogs going up soon, but my own blog is all about it. Its only got a few posts so far but I will be updating it once a week.

    http://thewritewords.me.uk/blog/

    Thanks and regards,

    Matt.

  17. James Thomson Says:

    this is a bit like asking in 1994/5 which companies, UK or otherwise, have a website. Once anything, blogsite or whatever becomes more accepted more companies will have them as consumers get to expect them. Right now its just too early a point to raise.

  18. Anna Farmery Says:

    A small company but we are blogging ! The Engaging Brand is a mixture of PR, Communications, HR and technology…..and issue a weekly podcast http://www.podcastfm.co.uk/about.php?id=54

  19. Joel Says:

    Dear Suw,

    Could you update the blog address you have for me to:

    http://beyondpr.blogspot.com

    Thank you very much

    Joel Cere

  20. Alan Gleeson Says:

    Hi Suw, I blog on business planning and entreprenuership in the UK at http://bplans.typepad.com/uk/

    regards

    Alan