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Suw Charman-Anderson

Suw Charman-Anderson

Suw Charman-Anderson is a social software consultant and writer who specialises in the use of blogs and wikis behind the firewall. With a background in journalism, publishing and web design, Suw is now one of the UK’s best known bloggers, frequently speaking at conferences and seminars.

Her personal blog is Chocolate and Vodka, and yes, she’s married to Kevin.

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Kevin Anderson

Kevin Anderson

Kevin Anderson is a freelance journalist and digital strategist with more than a decade of experience with the BBC and the Guardian. He has been a digital journalist since 1996 with experience in radio, television, print and the web. As a journalist, he uses blogs, social networks, Web 2.0 tools and mobile technology to break news, to engage with audiences and tell the story behind the headlines in multiple media and on multiple platforms.

From 2009-2010, he was the digital research editor at The Guardian where he focused on evaluating and adapting digital innovations to support The Guardian’s world-class journalism. He joined The Guardian in September 2006 as their first blogs editor after 8 years with the BBC working across the web, television and radio. He joined the BBC in 1998 to become their first online journalist outside of the UK, working as the Washington correspondent for BBCNews.com.

And, yes, he’s married to Suw.

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Corante Blog

Monday, November 3rd, 2008

When context switching becomes thrashing

Posted by Suw Charman-Anderson

I was having a chat to Kevin Marks on IM this morning, mulling over the idea of pitching an article to Charles Arthur at the Guardian. Kevin said he thought my idea was good, but I mentioned that I really ought to sort out some other things before I get down to writing out a proper pitch.

“That sounds like thrashing to me,” Kevin said. I had no idea what he was on about.

Turns out that thrashing is a computing term, and Kevin defined it as “switching between tasks too quickly to finish any of them”. Wikipedia defines it as “a degenerate situation on a computer where increasing resources are used to do a decreasing amount of work.”

Holy shit. That’s what I do! Seriously!

It’s been pretty clear for some time that as human beings we can’t actually multitask. Multitasking is nothing more than cutting tasks down into slivers which we then interleave, fooling ourselves into believing that we’re doing lots of things at once when we’re really just doing lots of things in teeny-tiny bits, sequentially and very inefficiently. The cost of multitasking should be pretty obvious - every time you switch contexts you incur a time penalty as your brain refocuses on what it was that you were doing the last time you were doing this task. The more you flit between tasks, the more time is lost switching context. That’s related to the whole problem with email - emails interrupt, there’s an interrupt cost, therefore email costs us time (and money).

But what happens when the habits of so-called multitasking become so ingrained that we don’t even realise we’re doing it? When we start context switching so rapidly that our brains don’t get the chance to finish a train of thought? Well, that’s when we start thrashing, alternating between tasks, thoughts, ideas, plans so fast that we can’t get a proper grip on any of them, can’t actually make progress on any of them.

Technology aids thrashing in ways never dreamt of before. If I’m not entirely clear on what my tasks for the day are, then I can spend a lot of time switching between various pseudotasks, sometimes engaging in both true procrastination and yak shaving (doing lots of small and probably unnecessary tasks, ostensibly as preparation for doing a bigger necessary one, but actually as a way to avoid the larger task).

In theory, tools like Omnifocus should help me get over this by giving me a clear idea of what needs to be done next. I love Omnifocus, especially the iPhone application which lets me capture those annoying “Oh, I must remember to…!” thoughts that I have whilst I’m on the Tube or somewhere else where my computer is not. But it has become increasingly clear that Ominfocus is turning into the place where tasks go to die. My list of projects and tasks is absurdly long, and it seems to get longer rather than shorter as things I “ought” to do get added, but never ticked off.

Even if it is turning out to be at least partly a graveyard for tasks, that’s an important function in and of itself. I need to have a place to put those unlikely to dos that would otherwise rattle round in my head and get in the way of the really important things. (Although I also need to learn to delete tasks which are, in all honesty, never going to get done.)

All bets are off, though, as soon as I have a client work to do, because my priorities become externally set and much easier to manage. There’s nothing like a deadline to focus the mind and clear out all the dross. This is one of the big challenges of being a freelance, actually. Managing your time when you have clients is much easier than when you don’t.

In the ten years I’ve been freelance, I think I’ve got to a point where I’m pretty good at being self-motivated and, because I don’t have any proxies for work to get in my way (more about which in another post), I suspect I actually am more productive than your average office-goer. I can’t fake working - everything that doesn’t get done today will still be waiting for me tomorrow. This also means that thrashing, yak shaving, procrastination and other such productivity issues need to be mercilessly hunted down and eradicated, because anything that dents my productivity also dents my ability to earn money. That pay cheque, sadly, doesn’t earn itself.

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2 Responses to “When context switching becomes thrashing”

  1. Ian Betteridge Says:

    I really love Omnifocus, but for a variety of reasons I’ve moved to using RememberTheMilk instead. But the problem with all those “next action” based tools is that they’re far too easy to prevaricate over: a next action without any deadline tends not to get done until it’s really, really urgent, at which point you’ve left yourself too little time to actually do it properly.

    To help with that, I’ve learned two tricks.

    First, review early and often. Every Monday, I go through all my to do lists and decide what really needs doing that week. I try and use a bit of creative visualisation for this: imagine the end of the week. What amount of stuff would you need to get done to look back and say “that was a good week’s work”? I then review things at the end of the week, and see how I’ve done. Daily - before anything else, including email - I look at what needs doing that week, and see how it’s going.

    Second, minimise distractions. If an application isn’t my centre of attention, I close it. If a tab is open on my browser and I’m not going to look at it in the next half an hour, I close it. I turn off sounds on any alerts, and only use “interrupt-based” software (like Twitter) cautiously.

    Finally, while attention and focus are everything when it comes to actually doing things deeply and well, there’s a stage before that which really defines your work: thinking about what matters to you, why you do things. When you’re doing dull stuff (as everyone does), just try and remind you why you’re doing it - why it matters. It makes it much easier to refocus.

  2. Suw Says:

    Ian, I think you’re absolutely right that reviewing is essential. And it’s the thing I don’t do enough of.

    Regarding distractions, I’ve found IM and Twitter difficult because I use them for work as much as I do for procrastination, so often turning them off isn’t really helpful. I do, though, need to be a bit more sparing with their use.

    And as regards knowing why your doing something again, couldn’t agree more. That’s a conversation I’ve been having with myself and Kev for a while, and I think I’m coming up with some answers at last…!