Monday, January 9th, 2012
Unique content part of metered paywall success
Strange Attractor has now permanently moved to charman-anderson.com. Please pop over there to to read and comment on the full version of this post. Thank you!
Last year, a university journalism classmate of mine and I were talking the various plights of journalism, and he told me some advice that a business-savvy relative had given him. Roughly, it was this:
To be successful, you have to know how to create value but also how to capture value.
Basically, this means, that yes, you have to create value. Many journalists are focused on this part of the equation, the valuable service that we provide and the social value that we create. However, to be a sustainable business, we also have to know how to capture value. From
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